Media Kit

BUTTER, America’s equitable fine art fair, returns this Labor Day Weekend for its fourth iteration. Featured on the cover of The New York Times Arts + Culture section, BUTTER continues to test models towards equity in the arts as it advocates for the care and economic vitality of Black visual artists. The goal of the fair is to sell or loan 100% of the exhibiting artworks, giving 100% of the proceeds to the artists, an arrangement made possible by our generous sponsors and the 200 creatives and volunteers that bring BUTTER to life.

We deeply appreciate your interest in BUTTER, and we hope you can join us to experience art in a more equitable way this August 29 – September 1, 2024. Once you’ve had a chance to review the following information, images, and promotional graphics, please let us know if there are any questions we can answer or if there are any story ideas or artists you’d like to explore further. We’d be happy to host you at BUTTER this year, so do let us know if you’d like complimentary media passes or if you’ll be needing assistance with travel and accommodations. Hope to see you Labor Day Weekend at the Stutz in Indianapolis!

Please contact Keri Kirschner to schedule a BUTTER media tour, interview, or sneak peek.

[email protected]
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Media Images

Media Images

Preview and download images from past BUTTER events for editorial use.

Note: Credit all photographers (listed in image titles).

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Promotional Graphics

Promotional Graphics

These graphics have been sized for various social media promotional channels. You’re welcome to share them along with a few messages about BUTTER Fine Art Fair (see below).

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Press Releases

Press Releases

Access our latest event press releases for BUTTER 2024.

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Suggested Captions / BUTTER Language
  • BUTTER: America’s most popular new art fair.
  • BUTTER is America’s equitable art fair. Anchored in Indianapolis, BUTTER advocates for the care and economic viability of Black, visual artists.
  • BUTTER Fine Art Fair aims to sell or loan 100% of the exhibiting artworks, giving 100% of the proceeds from art sales to the artists.
  • BUTTER creates a distinctive space for the value and worth of Black artists to be respected and celebrated, becoming a model for economic justice in the arts. For many artists, BUTTER has been the catalyst to full-time art careers, a new body of collectors and the confidence to take risks.
  • BUTTER is a multi-day fine art fair organized by GANGGANG that features artwork made by Black visual artists from Indiana and across the country. 
  • General Admission tickets are $40, which includes unlimited access to three different days and experiences on Friday, Saturday, and Sunday. Preview Night tickets for Thursday are $150 and include General Admission weekend return access. Students 18 and under are encouraged to attend on Friday, Saturday, and Sunday at no cost.
  • For more information about BUTTER, visit or follow @butterartfair on Instagram for updates.

Hashtags: #butterartfair #ganggangculture #BlackBasel #artivism #peopleofculture #loveindy #fineart


Hoping to get involved as a volunteer? You can sign up to volunteer on the BUTTER website soon! Follow us on Instagram for updates (@butterartfair).